2007 NHRA NATIONAL EVENT SCHEDULE
Listen to Trackside Interviews with Champions, Drivers and Crew Chiefs
Robert Hight
Hillary Will
Bob Vandergriff
Dave Connolly
Ed Iskenderian
Cory McClenathan
Robert Hight
Jim Yates
Tony Bartone
Hillary Will
Whit Bazemore
Byron Hines
| Buy stock in a drag racer with new
program from Enders Racing HOUSTON (March 5) -- After breaking new ground in the competitive Pro Stock class for the past two seasons, female racer Erica Enders will now take the arena of team ownership to a new level by offering stock shares in herself to the general public. With an emphasis on bringing new fans to the sport of drag racing, the $49.95 per share stock will be marketed to the young fans Enders gained as a result of the Disney Channel movie about her life entitled Right On Track, which to date in the most watched movie in Disney Channel history with more than 65 million viewers. "We're trying to cultivate the next generation of NHRA fans," team managing partner Gregg Enders said. "I think we're all seeing the next generation of racers blossom right before our eyes. We're trying to build the fanbase of preteens and teenagers to secure the future viability of the sport. Just like professional football's Green Bay Packers, stock in Erica Enders will be limited to one share per stockholder and will hold no voting rights. However, stockholders will receive an official stock certificate autographed by Enders, be entitled to discount offers from her corporate partners, have access to Enders Racing pit-side hospitality during special stockholder meetings, receive a goodie bag of Team Owner apparel and merchandise, and get other sponsor-related discount incentives worth more than $500. "We've seen young girls and boys dragging their parents, who are already fans of the sport, through the pits so they can meet Erica and many of the other young stars we have out here," Enders said. "We want to expand that thought and encourage people that might not even consider coming to a race to feel like they have a vested interest in what we're doing out here. "Those of us in the sport know how powerful it is to get a first-timer to actually come to the racetrack. Usually once they do, they're hooked by the excitement, the noise, the speed, the access to racers, and the overall atmosphere of the event. We can all agree that our growth will be predicated on increasing the number of first-timers through the gates. That's what we hope to accomplish with this stock offering." In just 28 race day starts, the 23-year-old Enders already owns all of the Pro Stock records attributed to female racers, including number of elimination rounds won, number of low qualifying efforts, and final-round appearances. Six months ago, Enders and her father Gregg assumed ownership of their own team and have retained noted tuner and engine builder David Nickens as their crew chief. The initial offering of Erica Enders stock will come with a personalized, framed and sealed stock certificate autographed by Erica. Each stockholder will receive special Shareholder's ID card, a hat, T-shirt and other "Team Owner" branded merchandise not available to the general public. Other components of the fulfillment kit include NHRA ticket promotions, a Racing Champions diecast car offer, discounts on Erica Enders Merchandise, and the ability to purchase a special Erica Enders-branded Snap On Tools starter kit, among other offers. Stockholders will also enjoy unprecedented backstage access to Erica for pictures, one-on-one conversations, and exposure to Enders Racing personnel for special information about race team activities. |
